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Sephora gave its affiliate partnership program an extreme makeover with impact.com and tripled revenue growth

When paired with a comprehensive partnership management platform like impact.com, affiliate partnerships can open surprising new doors for growth.
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Sephora’s glow up with the right partnership management platform

The powerful functionalities of the platform helped Sephora:

  • Manage partners across different regions from a single touchpoint
  • Customise and fine-tune contracts
  • Customise and fine-tune contracts
  • Identify top-performing partners and products
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One platform to unify and manage all your partnerships

Sephora's performance marketing team previously relied on paid search advertising, social media promotions, and a fragmented affiliate channel across various countries and regions. The team lost time and resources due to lack of customisation, payment confusion, and overlapping affiliates. Everything changed when impact.com’s unified partnership management platform entered the picture.
Diversify your influencer and affiliate marketing programmes with confidence

The Sephora team relies on impact.com's automation and support tools to connect with more content partners and influencers — not just traditional affiliates. With the partnership model trending upwards, impact.com forms the foundation for recruitment and collaboration efforts. Results include: 

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Improving and expanding partnerships